Customized Memberships

Deepen the role art plays in your life.

Friends, Supporters, and Partners enjoy all the benefits of General Memberships, receive reciprocal benefits at over 600 North American art museums, and have the opportunity to personalize your membership by selecting a focus to experience in-depth learning, cultural enrichment, and social engagement. Keep the same focus from year to year or pursue a different one each time you renew.

Friends – $150

Join Renew Gift


Discounts available for:

Out of Town Friends – $100
(living at least 60 miles from Richmond, does not include reciprocal benefits)

Events & Reciprocity: 

Embrace a social, creative lifestyle as you attend eight annual programs while enjoying reciprocal membership at more than 600 art museums.

  • All the benefits of General Membership, PLUS:
  • Customized membership experience where you can choose a focus area  of the VMFA collection each year
  • Invitations for two people to all eight Focus Series programs
  • Exclusive updates about your selected area of the collection
  • Reciprocity with more than 600 art museums through the North American Reciprocal Membership (NARM) program

Your contributions as a Friends member are fully tax deductible.

Supporters – $300

Join Renew Gift

Personalized Focus

  • All the benefits of the Friends Membership, PLUS:
  • Two private programs and receptions for your chosen VMFA focus area of the collection
  • Reciprocity with 17 additional major museums, including The Metropolitan Museum of Art
  • Entertaining privileges in VMFA’s galleries and event spaces.

Your contributions as a Supporter member are fully tax deductible.

Partners – $600

Join Renew Gift

Guests & Canvas

  • All the benefits of the Supporters Membership, PLUS:
  • Two additional complimentary guest admissions to special exhibitions
  • The option to select Canvas as your unique focus to explore multiple areas of the VMFA collection
  • Recognition in our online Honor Roll of Contributors

 Your contributions as a Partners member are fully tax deductible.

Please contact Sarah Hendricks at 804.340.1479 or for more information.


Looking for even more personalized experiences and unique access to the museum?

Consider our Leadership Levels.